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Google Screwed You - 27 Talking Points

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(@partha)
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Okay, is this what you’ve ALL been waiting for?

You're NOT gonna like it!!

Hahahahhahahahahhahaha!

But, I’m not here to BS you, put a positive spin on things, or try to convince you to use outdated practices.

Of course, there is a way forward from what has been going on with Google for the last few months, BUT, the following are things that you should be aware of.

These are “talking points”, so please get involved, ask questions, provide opinions, etc.

Just know, NOTHING stays the same forever.

Plus, for those of you talking about “recovery”, you only need to worry about “recovery” if your entire business model is focused on ranking in Google (a terrible idea in 2024 and moving forward).

A website that has been” hit” can still be hugely successful (just so you know, one of my “hit websites” received 91,238 visitors in April 2024… with a grand total of 724 visitors from Google!! Hahahahahah!! F U Google, LOL).

Here goes… time to get “chatting”

(btw, it wwouldn’t be me if I’d proofread this and fixed any errors, hahahaha!! How else am I gonna wind u Old Fluff? LOL!!)

 

Talking Points

 

1. In order to rank for ANY keyword in Google, the domain upon which you place that content needs to have some “authority”.

2. If your sole business model is “finding longtail keywords”, writing articles to place on your website, then don’t expect much from Google.

3.If your business model is mainly aimed at getting Google traffic, then don’t expect much from Google.

4. Google has said for years, “write for people, NOT for search engines”.

5. This PROVES the two points above are TRUE, i.e. if you;re doing “longtail keyword research” with the sole purpose of ranking your articles in Google, then you are WRITING FOR SEARCH ENGINES.

6. If you lost the majority of your GOOGLE traffic in August 2022, December 2022, March 2023, September 2023, March 2024 you have had an “algorithmic penalty” placed on your website. This is different from a manual action. A manual action means your website has been manually reviewed by a human and they’ve decide that as a whole your website is spammy and unhelpful or you have tried to manipulate rankings.

7. Anyone who got “hit” during a “Helpful Content Update” has had a “sitewide classifier” added to their domain. It is highly unlikely that you will rank in Google for any NEW content until that classifier has been removed. This could take YEARS.

8. The “page-by-page classifier”, in MY MIND, was solely for large authority brands and websites who had previously manipulated Google through “parasite SEO”. As an example, Forbes, Sports Illustrated, and Outlook India had created specific subdomains for affiliate marketing and allowed people to pay money to write their affiliate articles to be placed on these sites. The 3 websites mentioned above either removed their “manipulative subdomains”, e.g. vouchers affiliate marketing, best casinos affiliate marketing, etc. or had them removed by Google on May 5th. The rest of their website remained untouched (still ranking, producing traffic and income, i.e. page-by-page classifier works for these BIG websites.

9. Websites that don’t appear to be a real business, i.e. websites solely created with content based on longtail keywords in order to generate affiliate income or ad revenue, were hit hardest over the last 9 months.

10. Many SEOs are currently trying to make their “hit” websites look like “real businesses” by adding an ecommerce element to their website, or even creating tools that would be useful to their target audience (no feedback yet as to whether this is working, it’s too early to tell).

11. Blackhat techniques from over a decade ago appear to be working. Here’s a list and the potential costs for doing these. Clickthrough rate manipulation ($30-$100), blog comment spam backlinks ($20-$150), even though this is spam, it appears that the User Generated Content aspect of blog comments from high DA/DR websites is pushing websites higher in the SERPs, Republishing articles at bulk on the most recent date ($0-$30/month). If interested in any of the above, just ask me, I can do these for you.

12. All websites should have “foundational backlinks”, which is mainly made up of profiles at social media platforms and web 2.0 properties. This will cost either $19, $32, or $49 for a ONE-TIME FEE (once more, if interested, ask me, I can do these for you). However, interestingly, these foundational backlinks which are on high DA websites, you might actually find that you can place very short articles on these and rank in the SERPs. For an example, Google search - Unlock Your Glutes Review - This is a product I reviewed about 4 years ago, ranked either position 1 or 2 until from 2020-2022, and just from this one product I made around $15,000 during that time. You can now see Flickr ranking on page one for this keyword. Flickr is a web 2.0 photo-sharing platform, the “article” ranking on page on for this keyword is less than 500 words and just has the product image (so, getting your foundational backlinks not only helps with creating your online brand, but you could actually “parasite” of many of these platforms to rank in Google).

13. If you’re following a “no backlinks” method, you may as well not bother with Google anymore, do you honestly believe that a “longtail keyword article” from a low DA website is going to outrank a high DA website that “kinda” covers the subject, even if it’s incorrect?

14. “Foundational backlinks” are important for your brand name to appear all over the internet, this makes you look more like a “real business”.

15. If you want to rank WRITTEN content in Google currently, the best platforms are Linkedin Pulse, Medium, and Reddit.

16. Linkedin Pulse and Medium both took a slight “hit” in Feburary and March 2024, but are still performing well.

17. Reddit has been really hot of deleting spam since March 2024, so you can still parasite off Reddit, but you need to “slowly” build up your account first, aim for 1,000 larma points for BOTH posts and comments BEFORE “promoting” (this could easily take 4-6 weeks of regularly comments and posting WITHOUT any links… but f you see this through, Reddit can be a goldmine by minth 3).

18. In order to rank content via Linkedin Pulse, Medium, or Reddit you can actually use “spammy backlinks”. If you send “spammy backlinks” to your main website you’ll get slapped by Google, they know these have been manipulated because you suddenly go from zero backlinks or just your own social media backlinks per month, to suddenly receiving 1000s in a month←-this is why you get slapped by Google. Linkedin, Reddit, and Medium all have huge domain authority, therefore, they receive thousands of backlinks every single day, this is how you can “get away” with sending spammy backlinks to your articles published on these platforms, and it will help to improve your ranking (backlinks for Linkedin/Reddit/Medium articles are $15, $30, or $50… once more, speak to me, I can do these for you).

19. CURRENTLY (it may change), a good affiliate marketing business model, which mainly involves WRITING content - get 150 articles on your website asap (just in case you think you;re working hard, many people are doing this within a mointh), have an email signup and a prewitten newsletter (at least 10 emails to get started), and a “lead magnet”, get your foundational backlinks done for branding, import all your website articles to Medium, rewrite slightly and place on Linkedin, get involved on Reddit, no promotion for your first month, and once you have the 1,000 and 1,000 post and comment karma, create a subreddit to add your rewritten content. It is likely that your Medium/Linkedin/Reddit content will rank higher than your website content (if ranking outside the top 3, you can use spammy backlinks to push these articles higher←-NEVER use spammy backlinks on your main site), your main website traffic will come from Linkedin/Medium/Reddit, but the “Authority” from these articles may eventually increase your own website’s authority, thus pushing you higher in the SERPs.

20. Google is fine with AI content, Google is not fine with regurgitated AI writer content that does not provide any ADDITIONAL VALUE to what is in the SERPs. “Adding your own voide” to an article that says exactly the same as 1,000,000 other articles already indexed and ranking is NOT WHAT GOOGLE WANTS. You will get nowehere ever with Google.

21. If you;re going to talk to me about “it works”, “I’m ranking” in Google, you need to have at least 150 articles on your site and at least 500 visitors per day from Google, otherwise IT DOES NOIT WORK & your “rankings” MEAN NOTHING (I’m sorry, I know many of us have been “trained” for “little wins”, and also “trained” for “its a marathon not a sprint”, but come on!!! Would a REAL BUSINESS be happy with less than 100 visitors per month and making about $50/month?)

22. Social media traffic may not be “as good as Google traffic”, but this is the “new normal”, either “pivot” or get out of the game.

23. If you’re website has been “hit” and you’ve lost all motivation for it, then you can try one of two things (which will work in the short term, but Google may eventually catch up with you, this could be the next algorithm update, or perhaps 2.5.10 years down the line). Firstly, if you;ve given up on a “hit” site, get a new domain, then find all the articles that were ranking well BEFORE you got hit, rewrite slightly and add to new website, then deindex the original article from the “hit” site. Just be aware that if your content was all “longtail keyword based at an attempt to rank in Google”, you’re new site will eventually get “hit” again. 

OR

24. Mass-produced AI content was “hit” during the recent spam update, but just to show that most people don’t “think big enough”, this is applicable to those who are producing 100 articles per day, 10,000 articles per month. You can “get away” with 10-20 AI articles per day. You may eventually get “hit” by Google, but I guarantee that your content will rank in Bing. Let’s say per article ranking well in Bing brings in 10 visitors per month, for decent income generation, let’s say you want 30,000 visitors per month, that’s 3,000 articles you need to get published on your site, this will take you5-10 months to achieve, PLUS, if you get “hit” by Google, you’re not as worried, as you’re ranking in Bing, so just carry on producing 10-20 AI articles per day.

25. If you want get down and really dirty and REALLY, REALLY, REALLY Blackhat with a website that has been “hit”, get at least 500 articles on that website (go to a few websites in your niche, go to their homepage, type /sitemap.xml after the domain name, copy and paste all the urls, get AI to write them). Then pay for DA/DR manipulation (between $100-$250 for DA 50 - DA70), then sell backlinks (guest posts or niche edits) for your site via somewhere like Fiverr or Upwork (not very ethical, but as an example, a niche edit on a DA50 website, especially a RELEAVNT website to your niche could easily cost around $75-$150. You sell them for half that price, one sale a day and I’m sure you’ll feel a lot better (once more, as dirty as this is, speak to me, and I can help you do this).

26. Ranking NUMBER ONE in Google in 2024 for a “transactional”, “commercial”, or “navigational” keyword in 2024 is probably the equivalent of ranking NUMBER SEVEN in 2020 (you are now below, AI results, Shopping Ads, PPC Ads, YouTube Carousel). Ranking NUMBER ONE in 2020 saw an average 31% clickthrough rate, whereas ranking NUMBER SEVEN in 2020 saw an average 3% clickthrough rate, Therefore, in a keyword had a search volume of 1,000, you could expect 310 visitors to your website for ranking number one and 30 visitors to your website for ranking number 7. Ranking NUMBER ONE IN 2024 FOR THE SAME KEYWORD means you can only expect around 30 visitors per month. Are you starting to understand that putting the majority of your time into “writing longtail keyword articles” may not be worth your time? (especially if that content is being placed on a website with “low authority”.

27. Is there any point talking about SGE, Gemini, AI results in Google? This is simply scraping the internet and rewriting and placing at the top of the SERPs. What difference does this really make to you if you’re NOT currently ranking in position 1 (2 to 3 at worst)? Absolutely none.

Let’s talk about these (more to come next week)

106 Replies
Andy
Posts: 223
 Andy
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(@andy)
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Joined: 1 year ago

Posted by: @partha

6. If you lost the majority of your GOOGLE traffic in August 2022, December 2022, March 2023, September 2023, March 2024 you have had an “algorithmic penalty” placed on your website. This is different from a manual action. A manual action means your website has been manually reviewed by a human and they’ve decide that as a whole your website is spammy and unhelpful or you have tried to manipulate rankings.

This is what did it for one of our sites - Sep 2023 we got hit with the 'algorithmic penalty' (AP). What does this means in terms of getting that removed and/or doing something about it. It's a pretty big site, so I can't change the domain name/brand, but it's definitely not established as a 'business', so that may be the issue. Wasn't sure what the proper guidelines/next steps were in terms of AP's.

 

Posted by: @partha

19. CURRENTLY (it may change), a good affiliate marketing business model, which mainly involves WRITING content - get 150 articles on your website asap (just in case you think you;re working hard, many people are doing this within a mointh), have an email signup and a prewitten newsletter (at least 10 emails to get started), and a “lead magnet”, get your foundational backlinks done for branding, import all your website articles to Medium, rewrite slightly and place on Linkedin, get involved on Reddit, no promotion for your first month, and once you have the 1,000 and 1,000 post and comment karma, create a subreddit to add your rewritten content

Not that you want to do this (when I have time, I may), but this wouldn't be a bad service/package someone could offer in the future. It'd be pricey, but worth it if done right.

 

Posted by: @partha

17. Reddit has been really hot of deleting spam since March 2024, so you can still parasite off Reddit, but you need to “slowly” build up your account first, aim for 1,000 larma points for BOTH posts and comments BEFORE “promoting” (this could easily take 4-6 weeks of regularly comments and posting WITHOUT any links… but f you see this through, Reddit can be a goldmine by minth 3).

Will you have any training on this in the future (i.e. we being able to see specific examples of how to do this). For some reason I still can't understand how specifically to do this on Reddit, but need to teach my VAs to add this to their daily schedules.

 

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20 Replies
(@petedr93)
Joined: 1 year ago

Estimable Member
Posts: 63

@andy In your reply you mentioned that "You need to teach my VAs to add this to their daily schedule". I am a complete novice in a lot of this but are you referring to Virtual Assistants and do you mean AI?

Are you using them to place posts on your behalf or have I misunderstood this as would love to know how this works.

I love reading these posts but need to make sure I don't go so tied up learning for you guys that I don't actually do any work 🙂

Pete 

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(@partha)
Joined: 1 year ago

Prominent Member
Posts: 240

@petedr93 Hey Pete, 

I'll answer this, if that's okay?

VA is simply Virtual Assistant, much the same as a Personal Assistant in "real life", but they are "virtual" because they are online and generally we never meet them "in person".

That's it, a VA is still a real human being, LOL!

Much the same as Andy, I have numerous employees who perform various tasks within my business.

The "VAs" are simply freelancers, who often don't specialize in a specific task, but have adequate skills in a number of areas.

So, as an example, some of my VAs will do many of the boring and mundane tasks that I hate doing... think of the "little things" that you need to do on a daily basis.

So, a VA is simply an "employee".

As for Reddit, okay, hahahaha!!! I'll do a write up today of how to get started on Reddit, and EXACTLY what methodology you should follow to "gain traction" on the platform.

Admittedly, Reddit has "tightened up" a LOT in recent months, but I guess when you've got a $60million/year business deal with Google you've got to have more control over spam on your platform.

I'll do a quick and easy write-up in a few hours, so everyone can get started in Reddit... the "right way"

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(@petedr93)
Joined: 1 year ago

Estimable Member
Posts: 63

@partha It is always ok for you to reply Partha 😀, when i first read it I assumed they were real people but then I started thinking about how you all work and thought I should check as you seem to have ways around everything. I am actually a little bit disappointed now as was hoping you were going to share your new AI assistants with us 😆 😆 😆

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(@partha)
Joined: 1 year ago

Prominent Member
Posts: 240

@petedr93 Funnily enough, Pete, there are ways to completely automate the process, but as with all things, it costs money.

There are coders who create what are known as "python scripts" with an attached Reddit bot.

These scripts are created to scrape Reddit for relevant questions for your niche, and then the bot will simply write 1-2 sentence comments, and this will carry on working while you keep the script running.

However, you'll need to start a Reddit account manually first and get to a stage where your account is looked upon less suspiciously and more favourably (typically around 1,000 post and 1,000 comment "karma points"<--- in my write up about Reddit, I'll show everyone how to do this within a month)

But, you can still be extremely successful with Reddit just doing everything manually, it just takes longer.

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(@petedr93)
Joined: 1 year ago

Estimable Member
Posts: 63

@partha I have to get more involved in Reddit as I have seen some results from a tiny bit of work, a few months back i signed up for Reddit just to start getting an idea of what it was about. I joined a couple of sub reddits and despite the group rules saying not to do it I posted a couple of links to my site juts to see what would happen. The admins never mentioned it but i did receive a few visitors to my site and even now i randomly seem to get a few visitors from Reddit even though I have only commented 3 or 4 times and have a karma or llama of 1 and 2 😆 😆 .

I was thinking about how much traffic I could generate if I took Reddit seriously

Pete

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(@partha)
Joined: 1 year ago

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Posts: 240

@petedr93 Don't you start with the Llamas 🤣🤣🤣🤣🤣

Yep, as I say, I'll do a write up.

Admittedly, Reddit are really clamping down at the moment, but you will get some subreddits that are strictly moderated, whereas others aren't.

It really depends on the size of the subreddit, as to how well it's moderated.

Additionally, Reddit has internal spam filters, and these have been incredibly "touchy" (LOL) over the last 3-4 weeks.

You can even end up getting your account banned (hence why I have 50+ 🤣🤣🤣🤣) simply for mentioning a fairly innocuous word which simply set off the spam filters.

But, if what you've done so far has produced some traffic, then carry on. One way to look at it is comment far more than you post, say 80/20, and only ever "promote" in the same way when posting, i.e. 80/20

As for Reddit traffic, I think I've mentioned it here (probably in reply to you, don't know now as I've spent the last 90 minutes replying to [people, LOL), but yeah, I've had over 4,000 visitors in one day, and regularly get a few thousand visitors every month (sometimes for a popular post with link you get a massive spike in internal Reddit traffic which continues (although decreasing slightly every day) for about 3-5 day before it dies down, but the "regular traffic" comes from posts ranking in the search engines

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(@ohnoo_not_her)
Joined: 1 year ago

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Posts: 436

@partha about Reddit banning accounts easily,wouldn't that also depend on if you get reported a lot by others? I think the 'spam' thing only went off in my case,because I got reported for the AI picture and that triggered Reddit to go take a look at my 'spam' in my subreddit?

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(@partha)
Joined: 1 year ago

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Posts: 240

@ohnoo_not_her Yeah, I think it was the AI.

I tell you what I think did it, firstly, we had the people moaning about it on the post, so perhaps someone reported me/you, and so they were keeping a close eye on us.

Then when I created the subreddit, the 2nd post was about "painting" (the article I published on Linkedin), and I used a couple of images from your "how to fix a bad paint job" article, the dollhouses with chipped paint<--- I now think these were also AI-generated... yes/no?

So, after probably reported I then added another post with a couple of AI images in it.. and BOOM!!

Lesson learned!! 🤣🤣🤣🤣

p.s. "lairy" is NOT a compliment 🤣🤣🤣🤣🤣🤣 EXCEPT when it comes from ME... cos I love it, I find it so funny it makes my day!! LOL! Diane and I used to PM each sometimes at WA, "Quick, go and read this post and stick up for Lizzy, she's biting everyone's head off and shouting at people!!! Hahahahaha!!" BUT, as I say, I found it brilliant, I loved it!! LOL!

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(@ohnoo_not_her)
Joined: 1 year ago

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Posts: 436

@partha yeah indeed, those chipped paint dollhouses were AI as well, wow! Who knew that they would make such a fuss about that on Reddit, while I have read that Googles AI is going to use Reddit as well for it, whaaaat? 
Gosh, I didn't realize I was shouting over there hahahaha! I don't think that at the moment, 2 guys over there like me that much, 1 one of them even started following me, to see what I'm saying to people I think hahahaha!
Oh well...

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(@ohnoo_not_her)
Joined: 1 year ago

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Posts: 436

@petedr93 that is EXACTLY what happened in my case to, I had only a few things on my subreddit, yet these were ranking above my actual blog posts in Google and that got me thinking: why not do more with Reddit then, if you can't 'beat them', 'join them'!

Lizzy

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(@partha)
Joined: 1 year ago

Prominent Member
Posts: 240

@petedr93 Funnily enough, Pete, there are ways to completely automate the process, but as with all things, it costs money.

There are coders who create what are known as "python scripts" with an attached Reddit bot.

These scripts are created to scrape Reddit for relevant questions for your niche, and then the bot will simply write 1-2 sentence comments, and this will carry on working while you keep the script running.

However, you'll need to start a Reddit account manually first and get to a stage where your account is looked upon less suspiciously and more favourably (typically around 1,000 post and 1,000 comment "karma points"<--- in my write up about Reddit, I'll show everyone how to do this within a month)

But, you can still be extremely successful with Reddit just doing everything manually, it just takes longer.

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(@melwaller)
Joined: 1 month ago

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@partha Are you still active here Partha?

Mel Waller

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(@diane)
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@melwaller Hi Mel - good to see you here! Unfortunately, we don't know what has happened to Partha, I last spoke to him in November, and nobody has seen him since...

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(@melwaller)
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Posts: 12

@diane Oh my! If anyone would know where Partha is I would think it would be you. I hope he is well. Do you have his full real name and perhaps done a search for him that way?

Thanks for the welcome.

 

Mel

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Admin
(@diane)
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Posts: 235

@melwaller Yes, I have tried searching for him with different methods, but no trace.

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(@melwaller)
Joined: 1 month ago

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Posts: 12

@diane Ok I did an image search with his picture, but nothing after November. Can you provide his last name or legal name if Partha wasn't it? I'll search as well. Thanks Diane.

 

Mel

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(@zarina)
Joined: 1 year ago

Trusted Member
Posts: 33

@diane Oh wow, that's bizarre. I guess you still haven't heard from him?

If there was anyone who'd know where he is, it'd be you Diane.

I sincerely hope he's well, it's not normal for people to disappear for months without any trace.

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(@frank)
Joined: 1 year ago

Estimable Member
Posts: 85

@diane 
Sad to hear about Partha, Diane. I sincerely hope he is ok!
Rock On. 🤘
Frank 🎸

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(@RoyBretton)
Joined: 1 year ago

Estimable Member
Posts: 58

@frank I hope that you are doing well, Frank. I haven't been on this forum very much for a few months now, I've just seen the post about Partha. I'm very sorry to hear this. It's strange when someone suddenly disappears, this happened with Wealthy Affiliate, I can't think of the name of a lady, but she was in live chat continually. Although, I expected what happened, to happen, at some point! I do hope that Partha is okay. Has he been updating his websites?

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(@frank)
Joined: 1 year ago

Estimable Member
Posts: 85

@RoyBretton

Hi Roy

I'm doing great. Stacy and I have really been enjoying the summer. I hope everything is good with you, too. I don't have any info about Partha, but let's hope he is well.

I'm still working on upgrading my music studio. I finally got all the LED lighting installed. I used 4000K ("cool white") in the main room and kitchen area, which is more monochromatic and higher contrast than the florescent bulbs that were there, and 3500K ("daylight") in the bathroom, which is a bit softer lighting. I'm finding the LED lighting to cause significantly less eye fatigue when looking at music and computers screens for 2 to 3 hours.

Playing tons of music, but I need to finish upgrading all the digital recording equipment. It's split between MAC and PC, which makes it a bit troublesome, but there are much better ways of doing it now to improve the simplicity of the workflow.

I hope you're getting some guitar playing in, too!

Always a pleasure chatting with you, Roy! 😎

Stay Well & keep on Rockin' It! 🤘
Frank 🎸

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Posts: 235
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(@diane)
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As valuable and genuinely interesting as this is, I cannot get over

Posted by: @partha

aim for 1,000 larma points

And yes, I know it's llama, lol.

 

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3 Replies
(@partha)
Joined: 1 year ago

Prominent Member
Posts: 240

@diane Why've you gotta do it????????????????

You just can't help yourself, can ya???

Hahahahhahahahhahahhahhahahhahhahahahhahahahhahaha!!!

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Admin
(@diane)
Joined: 1 year ago

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Posts: 235

@partha Sorry mate, you walked right into it, lol. 

Do you think visual media platforms still play a part in this? Pinterest, YouTube, TikTok, etc?

I know we've talked before about offering services/packages - I can do the AI writing, import old and new posts to Medium, rewrite for LinkedIn, etc, and you can do the dodgy stuff!

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(@partha)
Joined: 1 year ago

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Posts: 240

@diane oh yeah, 100%.

I've only listed the above as most people focus "content" on being written content, but we all know that the visual stuff is killing it.

Basically, web 2.0 properties (websites that allow users to create and share their own content) are absolutely killing it at the moment.

Even proven by what I said above about a Flickr "article" (I actually think it is less than 150 words) is ranking on page one for - Unlock Your Glutes Review- when this was one of the most popular exercise products in the late 2010s/early 2020s so probably easily has over 1,000,000 "reviews" written about it.

You could view "2024 keyword research" as 

Put your keyword into Google.

See if there are any web 2.0 properties ranking on page one.

Create content on THAT platform

Have "external" links pointing to YOUR WEBSITE (perhaps a product review or email sign up)

Spam it with a load of crappy backlinks

RANK

To be honest, in the late 2000s, I made an entire mid-4 figure monthly business from JUST placing content on web 2.0 properties (they were EzineArticles, Squidoo, and Hubpages)

It's almost as though we've gone full circle.

This worked really well for around 7 years.

So, let's say that Google is more "clued up" than previously, this means that "manipulating website 2.0 domain authority to rank in Google" (whether written or visual-based websites) will "work" until it doesn't.

If we "got away with it" for 7 years before, let's say in the 2020s we can "get away with it" for about 2 years.

Basically, you've got two years to "fill your boots" and use all these web 2.0 properties (written or visual content) before Google no doubt comes up with another massive shake-up in 2026!!

Go for it..

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Posts: 240
Topic starter
(@partha)
Prominent Member
Joined: 1 year ago

Posted by: @andy

This is what did it for one of our sites - Sep 2023 we got hit with the 'algorithmic penalty' (AP). What does this means in terms of getting that removed and/or doing something about it. It's a pretty big site, so I can't change the domain name/brand, but it's definitely not established as a 'business', so that may be the issue. Wasn't sure what the proper guidelines/next steps were in terms of AP's.

To be honest, this is a difficult one to gauge.

You have all these SEOs who have been doing case studies on a number of sites through ahrefs.

Sure, most case studies have followed between 50-1,000 websites, so it's obviously a very small percentage of websites that have been "hit", but ALL the feedback has been that NO websites have recovered thus far from the September 2023 HCU.

Some of the things that have been said are the main websites that got "hit" were ad revenue or affiliate sites with no real online branding. 

Plus, the affiliate sites were just churning out reviews with no real proof that they had actually seen, used, or handled the products.

The ad revenue sites typically had a fixed footer ad and fixed video ads, thereby not really providing a great user experience.

BUT, in the same vein, there are sites who have done the above and NOT been hit.

We're told that "recovery" is simply about following Google's helpful content and spam guidelines that they publish, but in reality these are really difficult to decipher, and you can follow everything and not recover.

The other thing to look at is the past, sites hit in the massive updates of 2011, 2012, and 2017, took around 2 years MINIMUM to recover and they basically changed every single article on their website.

I'm not saying "recovery" isn't possible, but with the way the SERPs are at the moment, if the majority of your articles are "keyword-based in order to rank in Google", this could be viewed as "writing for search engines and not for people".

In other words, the main type of Blogging and SEO that has been taught for years is actually going against Google's guidelines.

I know some people are doing things like adding an ecommerce section to their website to make it look as though they are a "real business", but once more, this could be viewed as "manipulation".

For now, it could be the case that if you have a sitewide classifier on your website that you need to change EVERY SINGLE article on your website, or, just do what Lizzy is doing - rather than trying to "fix" something just to appease Google, why bother? Just keep your website as it is and aim to increase traffic from other sources (I know easier said than done, but you could spend years trying to "fix your website" to please Google, with no guarantee that it will work, or you could spend that couple of years trying to increase non-Google traffic sources to your website.

In other words, you ONCE MORE completely focus on ranking in Google (which you previously have done with great results, but now you've been smacked all over the place) or you just forget about Google. With time, more traffic come from external sources, and the gradual increase in authority, you may "automatically recover" as your website gains more authority.

Basically, anyone selling or speaking about "How to Recover From HCU" is scamming you... they don't know.

That said, here's a list of niche websites that actually grew in traffic (according to ahrefs) AFTER the MARCH CORE UPDATE, it could be a case of seeing what these sites are doing and then seeing how you can apply this to your "hit" website.

snookerhq [dot] com

mathster [dot] com

southernshelle [dot] com

vivaldicolor [dot] com

dogster [dot] com

lifestylewithleah [dot] com

lonelypinesfarm [dot] com

runlifteatrepeat [dot] com

scottmax [dot] com

nomastehungry [dot] com

 

As for the "service", yep, sounds good, but you can also offer "different levels" for more affordable options.

So, cheapest option could be something like set up website, add legal articles and 5 "normal" articles, do foundational backlinks, set up Medium, Linkedin, and Reddit.

Then you increase the price at "higher levels" which involve doing slightly more.

And then the top level would be the all singing all dancing EVERYTHING service.

 

As for Reddit, sure I can do a write up with examples, for now, what you can do is get a few Reddit accounts set up, and get your VA's to start increasing karma on these.

I've also got aged Reddit accounts (about 67, hahahahahahaha!!), all at least 5 months old, which kinda helps with "gaining traction" quicker on Reddit (I paid $15 per account, you can have them at the same price that I paid).

Then what you get your VAs to do is to offer comments on the AskReddit/r subreddit, as this tends to have a LOT of people on it, so even something as simple as replying to a comment that has 150 upvotes with "I agree, this is something that I've been saying too" could easily get you 50+ upvotes.

Your aim is to get your comment LLAMA (I am gonna kick that Old Fluff, hahahaha!!) to 1,000 as quickly as possible.

As for post karrma, the quickest way to increase this, believe it or not, is to find some "jokes" subreddits, get a load of funny jokes from a book, from across the internet (not Reddit), and then post a funny joke.

Once more, these subreddits are really popular and you can easily write 5-10 jokes and hit your post karma.

But, as I say, get a few reddit accounts started and get your VAs to do the above (and if you want some aged Reddit accounts, just let me know!)

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(@jenny)
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Thanks for this harsh reality, Partha.

I have a couple of questions,

1. You mentioned uploading all of our blog posts on to medium,  I have uploaded a few so far, but when uploading posts it shows the original published date.  Many of my articles are from 2019, which I regularly update, but does this matter?  Shouldn’t we be posting fresh content on medium?

 

2.  You mention LinkedIn Pulse, LinkedIn pulse no longer exists as far as I’m aware?
So, are we just writing articles on our LinkedIn business page?

Thank you. 
😀

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(@diane)
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@jenny Hi - you can copy and paste your posts on to Medium and change the settings manually. Within this post, I explain further. https://digitalmatrixcafe.com/community/medium/medium-gaining-followers-on-the-platform-vs-traffic-back-to-my-site/#post-264

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(@jenny)
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@diane Oh that’s good to know!  Thank you, Diane.

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(@partha)
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@jenny Hey Jenny, 

1) Okay, here's a way around the "date thing" on Medium - update your articles to show the current date.

There are plugins that automatically republish at the latest date, some just republish without doing anything else (a good chance of getting slapped by Google), others will republish to the latest date and will also share to Facebook, Twitter, Linkedin automatically, and there are even plugins that require your OpenAI licence key, and will then rewrite the first paragraph of your article and publish to today's date.

However, if you want to do it for free and manually, here's what you do:

Go to Google Gemini and put in the following prompt

"Give me 3 different meta titles and meta descriptions for the keyword [add keyword]"

You can then choose your favourite combination of meta title and meta description and change these on your article/SEO plugin.

Next, also Google Gemini use this prompt:

(this is the prompt I use on my exercise site, so change it to fit in with your niche)

"can you give me a list of real quotes and sayings by well-known bodybuilders, fitness experts, and trainers about [subject]. Please ensure the quotes are real and not fabricated."

Then get about 2-3 of these quotes and go to your article and look for the block known as "Pullquote", paste in the quote and then the person who said it underneath.

Finally, using ChatGPT (you can try Gemini too, or any other AI tool), choose 2-3 paragraphs from your article and put in the following prompt:

"Please could you rewrite the following paragraph. Ensure the paragraph you provide me with is unique, but says the same thing, and if possible, with a similar word count. Also, ensure that you avoid exaggeration and superfluous language, plus avoid using the words Unleashing, Unlocking, Unearthing, Unveiling, Mastering, Cracking, Crafting, Creating, Embracing, Delving, Dive or Diving, Nuance or Nuanced anywhere in the text. Here is the paragraph I would like you to rewrite [insert paragraph]"

Once you've done the above, make sure you change the publish date to "immediately/now" and then publish at today's date, should take you about 5-10 minutes per article.

(And for those who say you shouldn't change the date, or that you need a more major update to change the date, NOPE!! Not true, the above process works fine).

Now, you have a "new article" on your website published at today's date, so go and do your Medium import thing!

Job done! Smile

2) My bad, old habits die hard.

Linkedin Pulse was a separate platform, but has now been integrated into Linkedin.

On your profile page when you click on "Write article" this is Linkedin pulse.

But, we can just called it plain old "Linkedin" now!! Hahahaha!!

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(@jenny)
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@partha Thanks, I’ll have to read this a couple times to get it.

I’m really surprised that Google Gemini works in Canada, as Bard wasn’t available here.

Appreciate you sharing the prompts you use.

With LinkedIn, I find that I had more engagement on my personal profile as compared to my business page when sharing my content.

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(@partha)
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@jenny Yep, that's what I was trying to say (not very well, hahahaha) a few weeks ago,

I keep PERSONAL Linkedins.

The business page is more geared towards INTERNAL Linkedin traffic.

The personal page and the "pulse" (write article) option is more geared towards ranking in the search engines.

And I've had "shares" also rank in the search engines (it's ridiculous, it's a 10-word share to a Medium article, and the "share" is ranking at number 6 for the keyword, my Medium article in ranking in the Featured Snippet, and the original article on my site is ranking about position 1,000,000, 🤣🤣🤣)

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(@jenny)
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@partha Is it best for me to continue with my personal LinkedIn page and share my posts vs share them on my business page??

Or do I share on both ( but that would be overkill 😆)?

I did just start the business page maybe a week or 2 ago, so I shall see how it goes.

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(@yusuf)
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@jenny I had the same question Jenny, but then I saw you asked it.

I would really like to use my business page and not my personal profile, so @partha, does it make any difference?

Also, what's the advantage of sharing a Medium article to LinkedIn instead of sharing the original article on our website? You said that even this small share post on LinkedIn sometimes ranks for the keyword, but wouldn't that also happen if you share the article on your website?

Or could it be that the DA of the destination website also impacts the ranking of the LinkedIn share post?

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(@partha)
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@jenny I dunno!!! 🤣🤣🤣🤣🤣🤣

Okay, I'll be honest, I've just "shared" stuff to Linkedin for about 7 years now, never engaged on the platform, never interacted with anyone, etc.

But, I started noticing a lot of Linkedin in the SERPs after the September 2023 HCU and especially during the March 2024 Core Update, so I started "properly" using Linkedin then. 

Right, this is how I see it (with my limited experience of the platform)

Quick "lesson", Jenny, hahahaha!!

All social media platforms are that, SOCIAL, in the same way you have probably "normally" used something like Facebook to chat daily with friends, share photos of you and family, add "check-ins", like and comment on other people's statuses, just to be "social".

So, this is what ALL social media platforms are actually there for.

Now, Linkedin is still a social platform, but probably became initially "famous" as the "get a job" social media platform, LOL!

So, it was a place for potential employers and potential employees to "hook up".

So, as in the "normal world", when you are looking for a job, you bathe and clean yourself (hopefully, you do that every day!!! hahahaha), you put on your best clothes, you brush hair all pretty, you make sure you smell nice, and then you go off to that job interview "practicing" what you're gonna say the whole way there).

This is what we do, so in the "linkedin world" the way of "making yourself look clean and smart" is to create a business profile, so potential employers INSIDE LINKEDIN will hopefully notice you and offer you a job, etc.

So, even though "business" sounds as though it's aimed at the entire internet (which it is ALSO), it's mainly aimed at the millions of people INSIDE LINKEDIN.

Therefore, business pages "get rewarded by the Linkedin Algorithm" MORE than "personal pages".

Business pages can still do well in Google as well, BUT, what we are currently seeing ranking in Google is the old "pulse", now replaced by "write articles" on your profile, articles and now also shares, i.e. click on the social media icon next to my website or medium article and "share" to Linkedin.

Does "personal" or "business" perform better in Google?

That I can't answer personally, never used business.

All I can say is, that I use PERSONAL accounts and now have "articles" and "shares" ranking on the first page of Google in a variety of niches.

Should you share on business too? I dunno, never used it, LOL!

All I'll say is, you were ALREADY having some semblance of success BEFORE you asked the question a couple of weeks ago, so in my mind, "If it ain't broke, don't fix it".

Now, I realise I could have said all of the above in about 30 words.. but, I didn't feel like it!! 🤣🤣🤣

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(@jenny)
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@partha Every response with you is like an essay, hahahah!   Like you I never interacted with anyone on LinkedIn, I just basically shared my posts on my personal profile, and kind of felt like it really wasn't suitable because I was sharing dog articles on a business platform, LOL!  But, I didn't care, I figured what do I have to lose.  But, I was started to get some engagement.

It wasn't until a few weeks ago that I noticed other people in the dog niche using a business page, so I figured it might be best to use a business page.  Again, it's too early to tell, but I'll carry on with it.

 

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 Nat
(@nat)
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@jenny Hi Jenny

May I ask you? So you just put your content from your website to Linkedin business profile? 

Just copy paste or is there a way the same like in Medium?

Thank you

Nat

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(@jenny)
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@nat HI Nat,  To be honest, I haven't written any articles on LinkedIn yet, so I don't know.  I have only ever shared a link to my post on my website, in which I just write a brief paragraph to entice people to click on the link.

But, I would imagine sharing/writing an article on LinkedIn would be similar to Medium.

Hopefully, Partha or someone else has a better answer.

Jenny.

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 Nat
(@nat)
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@jenny ah great. That is also a good idea. Thank you, Jenny

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(@noteboom)
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@nat I got the advice from Partha here in this cafe to write a summary of 5-700 words and post that on Linkedin. Then, you will have the link to the full article.

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 Nat
(@nat)
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@noteboom oh great. Thank you so much 🙏

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(@petedr93)
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@jenny I picked up what I thought was a great tip from one of Jays FaceBook tutorials in WA and I think it might work on LinkedIn if you haven't been very social.

On your LinkedIn try and follow / connect with other people / business pages in your niche, then you can comment and like content in your niche which will be seen by all of the other followers of that person or business and you can connect with them too and get your content in front of a lot more people that are interested in your niche.

Not sure if it works but it sounds like a good idea to me and yesterday when I created my "New" LinkedIn profile 😀 I found it pretty easy to find several people and businesses in similar areas to follow.

Maybe worth a go to increase your interaction on the platform

Pete

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(@ohnoo_not_her)
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Posted by: @petedr93

@jenny I picked up what I thought was a great tip from one of Jays FaceBook tutorials in WA and I think it might work on LinkedIn if you haven't been very social.

On your LinkedIn try and follow / connect with other people / business pages in your niche, then you can comment and like content in your niche which will be seen by all of the other followers of that person or business and you can connect with them too and get your content in front of a lot more people that are interested in your niche.

Not sure if it works but it sounds like a good idea to me and yesterday when I created my "New" LinkedIn profile 😀 I found it pretty easy to find several people and businesses in similar areas to follow.

Maybe worth a go to increase your interaction on the platform

Pete

Yes, but that takes A LOT of time and doesn't garantie anything. Jay in that class gave us an example where he wrote a message with a question and then he got lots of reactions to that, I don't know if you remember that? It was for his website Ifilmthings. 

I have been following him since I saw that class, and his page is basicly dead. Never ANYONE likes on his other messages,interactions , etc. I even suspect that he payed an ad to 'proove' to us that it works. It took me a few years already to get my FB page and groups growing nicely. You would have to be very active to get that much respons and so many likes that he got for that one message.

Also, Kyle with his wealthyaffiliate page on Facebook, thats because obviously people know him from WA and he has also had an Add (or two).
If nobody knows you or your brand on Facebook, it is hard to grow it without a social media manager or payed ads, that's just my opinion.

Besides Pinterest indeed, that has been growing organicly for me as well! But it depends on your niche.

Lizzy

 

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(@jenny)
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@ohnoo_not_her I remember when both Jay and Kyle did that, and yes Kyle did an ad and I’m sure Jay did as well.

I agree it takes a lot of work, time and being consistent, especially when going the free route (which is my route, haha).

And yes Pinterest is great for my niche as well.

 

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(@petedr93)
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@ohnoo_not_her - Haha, they tricked us 🤣 🤣 I actually think it might work better on LinkedIn than Facebook as people are usually really keen to expand their connections on there so I think you are more likely to get follows back and hopefully this will at least build my online presence for my website too

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(@ohnoo_not_her)
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Posted by: @petedr93

@ohnoo_not_her - Haha, they tricked us 🤣 🤣 I actually think it might work better on LinkedIn than Facebook as people are usually really keen to expand their connections on there so I think you are more likely to get follows back and hopefully this will at least build my online presence for my website too

Yeah, I sometimes shout at my screen when I'm on WA lol! (even yesterday with that Youtube shorts class I was watching while I was crafting hahaha). My man downstairs: what's happening? looool

But then I hold back and don't answer (well, mostly lol) , because what's the use hehehe.

I'm not very aware about Linkedin, so yes who knows it works better than FB! good luck!

Lizzy

 

 

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(@noteboom)
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@ohnoo_not_her In my opinion it, like in all social media, depends on niche. I just do not agree with people who say that you can use all niches on all social media; just not right!
But all are useful for link addition.

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(@ohnoo_not_her)
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@noteboom I'm sorry but to which part are you reacting here? Could you quote that part please?
I don't remember that I said that every social media channel is suited for every niche? Quite on the contrary, Twitter, for example, is not suitable at all for my niche and Instagram either.
Lizzy

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(@noteboom)
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@ohnoo_not_her I´m sorry! It is start being a little bit completed to have an overview.

You didn´t say it, sorry. I was trying to come up with a general statement about social media after you were talking about testing LinkedIn but not Facebook. If I was wrong, so sorry! I should not write in a hurry, working close to it in other things, I know.

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(@ohnoo_not_her)
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@noteboom that's all right, things can be misunderstood online! 😉

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(@ohnoo_not_her)
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Posted by: @petedr93

@ohnoo_not_her - Haha, they tricked us 🤣 🤣 I actually think it might work better on LinkedIn than Facebook as people are usually really keen to expand their connections on there so I think you are more likely to get follows back and hopefully this will at least build my online presence for my website too

Yeah, I sometimes shout at my screen when I'm on WA lol! (even yesterday with that Youtube shorts class I was watching while I was crafting hahaha). My man downstairs: what's happening? looool

But then I hold back and don't answer (well, mostly lol) , because what's the use hehehe.

I'm not very aware about Linkedin, so yes who knows it works better than FB! good luck!

Lizzy

 

 

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(@jenny)
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@petedr93 Thanks, Pete.  I have started to do this, but not as often as I should.  Have you started a business page on LinkedIn or a new personal profile?

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(@petedr93)
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@jenny - I was planning to start a business page but everything I looked at said that you need to log into your personal profile first to be able to create a business page so I created a new personal profile called Pete Fifty 😆. It says on LinkedIn's rules that it is prohibited but everyone else seems to do it so i have given it a try. 

Based on one of Partha's replies i am toying with just "posting" some stuff on my personal page first to see if i get any traction that way, but I am not in a big rush as I am limited on the time i commit to this and there is so much to do 😀 

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